The science education platform, MEL Science, has merged with Vsauce’s Curiosity Box. Vsauce is YouTube’s biggest science network and together with MEL Science their videos have been watched by more people than lived on Earth in 1981 (4.5bn views).
- For the first time world famous science storytellers will be crafting entertaining explanations, delivered at the point kids are hands-on with a science activity, as if they were right there with them.
- MEL Science’s unique subscription engine has a data driven feedback loop that enables a software approach to physical kits, with iterative improvement baked into the product design process.
- Alongside their science experiments there are visualizations of what is happening down to the atomic level. MEL Science has the only science subscription with visualizations proven via peer-reviewed journals (NJIT) to deliver improved learning outcomes & engagement
- The hybrid physical-digital "phygital" experience is a breakthrough for science education
From Vassili, Founder and CEO of MEL Science:
"We founded MEL Science because we dreamed about a better science education for kids. Make Everyone Love Science. I feel pain when I see 10 year old girls and boys saying "I don't like science. It's boring for me". It's a personal tragedy because our world is changing and more doors will be closed in the future if people don't learn critical thinking and the scientific method. There are 2 trillion dollar challenges here:
Societies face daunting challenges from climate change and pandemics to sustainability and AI. Can a combined MEL Science and Curiosity Box do something to help generations of problem solvers? How do we help people love science?
Education faces weapons of mass distraction, how do we hold learners attention?
It seems that today we have an answer to these challenges. Together, I believe, we have the most engaging science education capabilities on Earth. What have we got:
1. World's best science storytelling
If you ask most people who have a passion for something, you often find it came from a particularly passionate teacher who shared their passion. If that teacher is with you, explaining the ideas, whilst you're exploring new topics it will be easier to grasp and stick with you for longer. Vsauce is proven to be one of the greatest science channels in the world, not by editors choice, or large funding, but as voted for by billions of views.
2. World's best hands-on activities
Hands-on experiments and manipulatives work. Everyone loves them! They are like magic. Do they learn much science by doing them? Some. It is more like magic. But those tactile activities are a great hook to grab their attention. They create a moment to love science or be wasted. We are the only science platform to iteratively improve our kits based on detailed analytics from the user's experiences, so we can say with confidence that we have the best science kits in the world.
3. World's best visualizations of the invisible world of science
Most of science is invisible, it's atoms, molecules and forces, and because you can't see it that makes it harder for many people to grasp. We have worked hard to develop visualizations of how science works at the atomic level. MEL Science has the only science subscription with visualizations proven via peer-reviewed journals (NJIT) to deliver improved learning outcomes & engagement.
We still have much to learn but by merging MEL Science and Vsauce's Curiosity Box we have synchronised the best storytelling, with the best experiments, and the best learning content, into a single delightful learning experience. With our combined superpowers we can ignite curiosity and inspire learning to help save the world."
Michael Stevens, Founder of Vsauce and co-founder of Curiosity Box :
“I’m truly excited by the opportunity to collaborate with the MEL Science team! I look forward to working together and growing the number of people joining the curious community on our journey to explore the world, celebrate the amazing, and support brain health for the future of our pale blue dot and beyond.”
Tara Hamilton-Whitaker, COO of MEL Science:
“We are thrilled to join forces with the Curiosity Box team and I can’t wait to see what we achieve together. With the addition of their amazing creativity, storytelling skills, and unrivalled reach, we further our mission to democratize science, encourage children to dream about what is possible, and empower them with the knowledge and confidence to achieve it.”